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Natural Awakenings NYC & Long Island

Eco-friendly Suga Yoga Mats Invented from Recycled Wetsuits

by Nanaz Khosrowshahi

Suga, an innovative business that transforms used wetsuits into yoga mats, has become popular brand in the yoga world. The company, whose name is derived from the words surfer and yoga, proudly embraces its motto “Wetsuits Reincarnated.”  

Brian Shields, a former lawyer turned businessman based in Encinitas, CA, founded Suga in 2014.  As a surfer and yogi, Shields invented the mats recycled from wetsuits out of a strong desire to live more eco-friendly.  Suga received its originally funding from a Kickstarter campaign, after which the brand blossomed. “The name Suga evokes the two worlds it straddles,” explains Shields. “Over 16,000 wetsuits have been collected, keeping 41 tons of neoprene from cluttering the landfills.” 

Each Suga yoga mat contains the equivalent of one or two recycled wetsuits. According to Shields, wetsuits are comprised of neoprene with a closed cell surface, so they don’t pick up dirt, bacteria or dust once being recycled into mats. And for those concerned about the often mildewed, musty smells associated with wetsuits can be assured that sanitizers eradicate any noxious odors during the recycling process. 

Suga’s durable, thick and cushiony three millimeter or five-millimeter mats provide traction without compromising any yoga routine.  Suga mats are also ideal for meditation practice, gym workouts, and camping trips. 

In line with the company’s eco-friendly focus, Suga partners with several nonprofit organizations committed to protecting the environment including Surfrider Foundation and Save the Waves Coalition.  

Suga black speckled mats are easy to clean and range in price from $69 to $89.  Gift cards are available online. Additionally, wholesale opportunities exist for yoga studios, gyms, camps and other interested parties. Suga also offers a 10 percent discount on wetsuit exchanges. For more information, visit SugaMats.com. 

Nanaz Khosrowshahi is a freelance writer based in West Nyack, NY. She can be reached at 949-838-5012.


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